ESPs are email service providers. They play a vital role in email marketing from spreading awareness to acquiring leads. Following email marketing platforms support, segmentation, email automation, email layout builder , landing page builder, pop-up forms, tags, analytics and integration to popular e-commerce platforms.
Mailchimp
Mailchimp is one of the most popular and intuitive email marketing software available today. The free version of the Mailchimp accounts can add up to 500 contacts. While paid accounts starts from US$ 13 per month per user. The price varies in different geographical location. This is one of the most affordable ESPs in the market .
Klaviyo
Klaviyo has a similar interface as MailChimp however their free version can send only 500 emails per month. While paid version starts from US$ 45 per moth per user.
Salesforce
Saleforce is the most popular ESPs among businesses. They have no free version, however there is 30 days trial . The paid subscription starts from US$25 per user per month, billed annually.
