Most popular 3 ESPs to maximize your income.

ESPs are email service providers. They play a vital role in email marketing from spreading awareness to acquiring leads. Following email marketing platforms support, segmentation, email automation, email layout builder , landing page builder, pop-up forms, tags, analytics and integration to popular e-commerce platforms. Mailchimp Mailchimp is one of the most popular and intuitive email […]

Fundamentals of marketing funnels.

Customer journeys are difficult to understand and measure. However with help of marketing funnels, the customers journey can be simplified and measured through analytics to maximize the return. Awareness Make customers aware of the product of service. Awareness is not a one time event, its a continuous process of reminding customers about your products or […]

Color psychology in marketing

Human behavior is heavily influenced by our feelings and reactions to different stimuli. This is particularly evident in the way we respond to colors. Research has shown that different colors can evoke distinct emotions and affect our behavior in various ways. For instance, the color red may be associated with passion and excitement, while blue […]